[L]ast week in my post about sales, we discussed that clients don't buy if they have the tiniest bit of doubt in their mind about your products/services. One of the areas I'm very passionate about teaching is how to sell on the front lines of a...
[I]n this day and age of social media, everybody seems to love calling attention to themselves. Photos, updates and TMI abound. So why do some entrepreneurs have a difficult time asking clients for testimonials? Almost every client has said to me, "I don't feel comfortable doing that"...
[T]oday I'm here to teach you an important lesson about sales and converting people into clients. Entrepreneurs come to me very lost and confused about how to sell what they do. They don't know how to communicate the value of their skills and services. They don't...
[I]f you are a spiritual coach, practitioner or a healer, chances are, you've probably considered hiring a business coach at some point. As a designer to many entrepreneurs, I've had to work alongside a few business coaches recently, and I really feel I need to...
[D]o you struggle with pricing your products and services? Does it seem like clients only buy after you've discounted from your original price? Are you perplexed by why your customers aren't buying anything you've got to offer? If so, you are not alone. Lots of first–time entrepreneurs have...
[T]he question of "Should I market the modality or the transformation?" has become a hot topic in the world of spiritual business marketing. When an entrepreneur is selling her healing or coaching services, should she focus on how she does it, or should she focus on...
[O]ne of the questions I discuss most with clients, especially those just starting a business, is what kind of content or blog posts she should write. As part of my work, I've seen a great deal of websites, especially those in the spiritual, healing and wellness...
[T]his is a question I answer all the time in phone consultations and creative sessions with clients. Should you use your personal name (like Sarah Smith International), or should you create a company name that you stand behind (like Tarot Inc)? There are benefits to doing...